As media companies strive to succeed in the digital realm, they are progressively turning to the promising domain of start-ups and ventures. However, given the substantial resources required and considering that success hinges on both entrepreneurial spirit and solid backing, how can established businesses identify, invest in, and nurture the digital giants of the future? Featuring senior media leaders who have implemented various forms of corporate venturing to diversify revenue and increase market share, this panel discussion looks to identify the key challenges and trends impacting the media industry, explore the panelists’ learnings and solutions, and ultimately discuss the viability of a new venture model - media capital - as a solution to meet these challenges.

• How can established businesses identify, invest in, and nurture the digital giants of the future?

• Key challenges and trends impacting the media industry

• Panelists’ learnings and solutions

• The viability of a new venture model - media capital - as a solution to meet these challenges